Tell Us More

Share a bit more information with us
to finalize your Free Quote request.

You are looking for information regarding:

2 to 10+ carat
Round Diamond
Country
United States Afghanistan Aland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia, Plurinational State of Bonaire, Sint Eustatius and Saba Bosnia and Herzegovina Botswana Bouvet Island Brazil British Indian Ocean Territory Brunei Darussalam Bulgaria Burkina Faso Burundi Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Chad Chile China Chinese Taipei Christmas Island Cocos (Keeling) Islands Colombia Comoros Congo Congo, the Democratic Republic of the Cook Islands Costa Rica Cote d'Ivoire Croatia Cuba Curaçao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic East Timor Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Falkland Islands (Malvinas) Faroe Islands Fiji Finland France French Guiana French Polynesia French Southern Territories Gabon Gambia Georgia Germany Ghana Gibraltar Greece Greenland Grenada Guadeloupe Guam Guatemala Guernsey Guinea Guinea-Bissau Guyana Haiti Heard Island and McDonald Islands Holy See (Vatican City State) Honduras Hong Kong Hungary Iceland India Indonesia Iran Iran, Islamic Republic of Iraq Ireland Isle of Man Israel Italy Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Korea Korea, Democratic People's Republic of Korea, Republic of Korea (South) Kuwait Kyrgyzstan Lao People's Democratic Republic Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macedonia, the former Yugoslav Republic of Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Moldova, Republic of Monaco Mongolia Montenegro Montserrat Morocco Mozambique Myanmar Namibia Nauru Nepal Netherlands Netherlands Antilles New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Island Northern Mariana Islands Norway Oman Pakistan Palestinian Territory, Occupied Panama Papua New Guinea Paraguay Peru Philippines Pitcairn Poland Portugal Puerto Rico Qatar Republic of China Reunion Romania Russian Federation Rwanda Saint Barthélemy Saint Helena, Ascension and Tristan da Cunha Saint Kitts and Nevis Saint Lucia Saint Martin (French part) Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa San Marino Sao Tome and Principe Saudi Arabia Senegal Serbia Serbia and Montenegro Seychelles Sierra Leone Singapore Sint Maarten (Dutch part) Slovakia Slovenia Solomon Islands Somalia South Africa South Georgia and the South Sandwich Islands South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Swaziland Sweden Switzerland Syrian Arab Republic Taiwan Tajikistan Tanzania, United Republic of Thailand Timor-Leste Togo Tokelau Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Tuvalu Uganda Ukraine United Arab Emirates United Kingdom United States Minor Outlying Islands Uruguay Uzbekistan Vanuatu Venezuela, Bolivarian Republic of Vietnam Virgin Islands, British Wallis and Futuna Western Sahara Yemen Zambia Zimbabwe

July 2005

De Beers opened its first store in New York, on Fifth Avenue at the St. Regis Hotel. But despite some Hollywood glitz — among the people there were Lindsay Lohan, Teri Hatcher and Paris Hilton’s mother — a $1 million party before the opening, and full-page ads in the New York Times and other magazines, the store seems to have made surprisingly little noise. We saw only some very small articles about it in the local press.

Most of the articles seem to be about the protest across the street. A group named Survival International that claims the eviction of the Gan and Gwi bushmen by the Botswana government are linked to diamond mining, shouted “shame on you” and “cultural genocide” at opening attendees. Feminist Gloria Steinem was on the picket line, and she called the store “another step in the exploitation of the U.S. market.” When Lohan was asked about the protesters, she said, “I don’t get involved in drama.”

The lack of media attention is more surprising considering the store was displaying the Millennium Star — a 203-carat flawless stone. When Cartier many years back displayed the Taylor-Burton diamond, there were lines around the block. Obviously, Elizabeth Taylor’s brand goes a little farther than De Beers.

We visited the store recently. It’s a very impressive posh structure in a nice location. It almost looks like a museum. It is more traditional than the London store.

But our favorite part of the trip was when we talked to the guard, an imposing young fellow wearing earrings with what looked to be a two-carat stone. We asked if the earrings were a real diamond. He said, “Of course.” It never hurts to have your people wear the product. 

Related Articles

Sale Throwback of fifth largest rough diamond in history
Blog Archive

Sale Throwback of fifth largest rough diamond in history

Hong Kong Jewelry Sales Hike due to Tourism
Blog Archive

Hong Kong Jewelry Sales Hike due to Tourism

Rare fancy intense pink diamond up for auction
Blog Archive

Rare fancy intense pink diamond up for auction